# BE:FIRST

BE:FIRST represents a new wave in J-Pop, emerging with a strong emphasis on vocal and performance prowess that transcends traditional idol archetypes.  Their sound blends contemporary pop sensibilities with elements of hip-hop and R&B, appealing to a discerning audience that values artistic integrity and high-quality production.

Profile: https://www.cultiq.app/directory/japan/be-first

## Core facts
- Category: J-Pop Group
- Entertainment scene: Japan
- Active since: 2021
- Genre: J-Pop, Hip-Hop, R&B

## Audience
- Estimated fandom size: 1M
- Female share: 85%
- Core audience: Gen Z – Millennials
- Top market: Japan
- Top market: Taiwan
- Top market: South Korea
- Top market: Thailand
- Top market: United States
- Top market: Hong Kong

## Highlights
- Milestone: Top market Japan — 78% of fandom
- Milestone: Authentic image resonates with fans valuing genuine talent.
- Milestone: Versatile music style allows diverse endorsement-category fits.

## Frequently asked

### Who is BE:FIRST?
BE:FIRST is a J-Pop Group from Japan, formed in 2021.

### How many fans does BE:FIRST have?
BE:FIRST has approximately 1 million global fans, making them a Rising tier artist on the Cultiq fandom index.

### What markets is BE:FIRST popular in?
BE:FIRST's strongest markets are Japan, Taiwan, South Korea, out of 16 markets tracked on Cultiq.

### What genres does BE:FIRST perform?
BE:FIRST performs J-Pop, Hip-Hop, R&B, primarily within the J-Pop Group ecosystem.

## About Cultiq
Cultiq is an entertainment intelligence AI — the workspace where brands, labels,
agencies, and promoters run entertainment partnerships from brief to signed and live.
Operated by WENOTIFT Inc (Delaware, USA).

Directory index: https://www.cultiq.app/directory
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