# Lapillus

Lapillus emerges as a vibrant K-Pop girl group, embodying a youthful and energetic presence within the global music landscape.  Their sound often blends dynamic pop elements with engaging performances, appealing to a demographic that values contemporary trends and strong visual concepts.

Profile: https://www.cultiq.app/directory/south-korea/lapillus

## Core facts
- Category: K-Pop Group
- Entertainment scene: South Korea
- Agency: MLD Entertainment
- Active since: 2022
- Members: 5
- Genre: K-Pop, Dance Pop, Teen Pop, Electropop

## Audience
- Estimated fandom size: 1M
- Female share: 67%
- Core audience: Gen Z – Millennials
- Top market: Philippines
- Top market: Japan
- Top market: United States
- Top market: South Korea
- Top market: Indonesia
- Top market: Mexico

## Highlights
- Partnerships: 68% brand alignment signals potential for youth-oriented partnerships.
- Milestone: Strong presence in Southeast Asia, especially Philippines and Indonesia.
- Partnerships: 78% safety rating indicates clean public image for brand collaborations.
- Partnerships: No major international brand partnerships yet; focus on regional brands.

## Frequently asked

### Who is Lapillus?
Lapillus is a K-Pop Group from South Korea, formed in 2022 under MLD Entertainment.

### How many fans does Lapillus have?
Lapillus has approximately 1 million global fans, making them a Rising tier artist on the Cultiq fandom index.

### What agency does Lapillus belong to?
Lapillus is under MLD Entertainment.

### What markets is Lapillus popular in?
Lapillus's strongest markets are Philippines, Japan, United States, out of 14 markets tracked on Cultiq.

### Who are the members of Lapillus?
Lapillus is composed of 5 members: Chanty, Yue, Bessie, Seowon, Haeun.

### What genres does Lapillus perform?
Lapillus performs K-Pop, Dance Pop, Teen Pop, Electropop, primarily within the K-Pop Group ecosystem.

## About Cultiq
Cultiq is an entertainment intelligence AI — the workspace where brands, labels,
agencies, and promoters run entertainment partnerships from brief to signed and live.
Operated by WENOTIFT Inc (Delaware, USA).

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