# TREASURE

TREASURE embodies the vibrant, performance-driven energy characteristic of a leading K-Pop boy group, appealing to a global youth demographic.  Their sound often blends powerful hip-hop influences with catchy pop melodies, crafting anthems that resonate with themes of ambition and youthful confidence.

Profile: https://www.cultiq.app/directory/south-korea/treasure

## Core facts
- Category: K-Pop Group
- Entertainment scene: South Korea
- Agency: YG Entertainment
- Active since: 2020
- Members: 10
- Genre: K-Pop, Hip Hop, Dance Pop, Trap

## Audience
- Estimated fandom size: 8M
- Female share: 88%
- Core audience: Gen Z – Millennials
- Top market: Indonesia
- Top market: Japan
- Top market: Thailand
- Top market: Philippines
- Top market: Malaysia
- Top market: Vietnam

## Highlights
- Milestone: 82% positive sentiment around NEW WAV comeback hype.
- Milestone: Love Pulse EP became a million-seller in under four days.
- Record: ReBoot was TREASURE's first million-selling album.
- Record: Highest first-week sales for a K-pop album in 2022.

## Frequently asked

### Who is TREASURE?
TREASURE is a K-Pop Group from South Korea, formed in 2020 under YG Entertainment.

### How many fans does TREASURE have?
TREASURE has approximately 8 million global fans, making them a Rising tier artist on the Cultiq fandom index.

### What agency does TREASURE belong to?
TREASURE is under YG Entertainment.

### What markets is TREASURE popular in?
TREASURE's strongest markets are Indonesia, Japan, Thailand, out of 13 markets tracked on Cultiq.

### Who are the members of TREASURE?
TREASURE is composed of 10 members: Choi Hyun-suk, Jihoon, Yoshi, Junkyu, Yoon Jae-hyuk, Asahi, Doyoung, Haruto, Park Jeong-woo, So Jung-hwan.

### What genres does TREASURE perform?
TREASURE performs K-Pop, Hip Hop, Dance Pop, Trap, primarily within the K-Pop Group ecosystem.

## About Cultiq
Cultiq is an entertainment intelligence AI — the workspace where brands, labels,
agencies, and promoters run entertainment partnerships from brief to signed and live.
Operated by WENOTIFT Inc (Delaware, USA).

Directory index: https://www.cultiq.app/directory
Site overview for models: https://www.cultiq.app/llms.txt

This page is free to read with no account. The full intelligence layer —
FitMatrix scoring, deal economics, and fee bands — requires authentication
at https://www.cultiq.app/login and is intentionally absent from this file.