# YEJI Yeji is a South Korean singer and dancer, best known as the leader of the K-pop girl group ITZY. She debuted as a solo artist in 2025 with her EP 'AIR', showcasing her versatility and solidifying her presence in the K-pop industry. Profile: https://www.cultiq.app/directory/south-korea/yeji ## Core facts - Category: Soloist - Entertainment scene: South Korea - Active since: 2025 - Genre: K-Pop, Pop, Dance, R&B ## Audience - Estimated fandom size: 5M - Female share: 60% - Core audience: Millennials – Gen Z - Top market: South Korea - Top market: Japan - Top market: Indonesia - Top market: United States - Top market: Philippines - Top market: Thailand ## Highlights - Milestone: Top market South Korea — 28% of fandom - Partnerships: Leader with powerful performer image appeals to luxury fashion and accessories brands. - Milestone: Self-love messaging and fierce energy resonate strongly with engaged younger demographics. ## Frequently asked ### Who is YEJI? YEJI is a Soloist from South Korea, debuted in 2025. ### How many fans does YEJI have? YEJI has approximately 5 million global fans, making them a Rising tier artist on the Cultiq fandom index. ### What markets is YEJI popular in? YEJI's strongest markets are South Korea, Japan, Indonesia, out of 18 markets tracked on Cultiq. ### What genres does YEJI perform? YEJI performs K-Pop, Pop, Dance, R&B, primarily within the Soloist ecosystem. ## About Cultiq Cultiq is an entertainment intelligence AI — the workspace where brands, labels, agencies, and promoters run entertainment partnerships from brief to signed and live. Operated by WENOTIFT Inc (Delaware, USA). Directory index: https://www.cultiq.app/directory Site overview for models: https://www.cultiq.app/llms.txt This page is free to read with no account. The full intelligence layer — FitMatrix scoring, deal economics, and fee bands — requires authentication at https://www.cultiq.app/login and is intentionally absent from this file.