# YENA

YENA, born Choi Ye-na on September 29, 1999, is a South Korean singer and actress who first gained prominence as a member of the project girl group IZ*ONE, which was active from 2018 to 2021.  After the group's disbandment, she embarked on a solo career, releasing her debut mini-album 'SMiLEY' in January 2022 under Yuehua Entertainment.

Profile: https://www.cultiq.app/directory/south-korea/yena

## Core facts
- Category: Soloist
- Entertainment scene: South Korea
- Active since: 2022
- Genre: K-Pop, Pop, Dance-Pop

## Audience
- Estimated fandom size: 2M
- Female share: 65%
- Core audience: Millennials – Gen Z
- Top market: South Korea
- Top market: Japan
- Top market: Indonesia
- Top market: Philippines
- Top market: Thailand
- Top market: United States

## Highlights
- Milestone: Top market South Korea — 28% of fandom
- Partnerships: Playful, cartoonish visual identity with kitschy electro-pop appeals to youth beauty and lifestyle brands.
- Partnerships: Cross-cultural presence in Korea and Japan positions her for regional cosmetics and fashion partnerships.

## Frequently asked

### Who is YENA?
YENA is a Soloist from South Korea, debuted in 2022.

### How many fans does YENA have?
YENA has approximately 2 million global fans, making them a Rising tier artist on the Cultiq fandom index.

### What markets is YENA popular in?
YENA's strongest markets are South Korea, Japan, Indonesia, out of 20 markets tracked on Cultiq.

### What genres does YENA perform?
YENA performs K-Pop, Pop, Dance-Pop, primarily within the Soloist ecosystem.

## About Cultiq
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agencies, and promoters run entertainment partnerships from brief to signed and live.
Operated by WENOTIFT Inc (Delaware, USA).

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