# Peso Pluma Peso Pluma embodies a new wave of Mexican music, fusing traditional corrido narratives with contemporary urban sounds like trap and hip-hop. He represents a bold, genre-bending identity that resonates deeply with a youthful, digitally native audience across the Americas. Profile: https://www.cultiq.app/directory/united-states/peso-pluma ## Core facts - Category: Hip-Hop / Rap - Entertainment scene: United States - Origin: Mexico - Genre: Regional Mexican, Corridos Tumbados, Latin Trap, Hip-Hop ## Audience - Estimated fandom size: 23M - Female share: 45% - Core audience: Millennials – Gen Z - Top market: Mexico - Top market: United States - Top market: Colombia - Top market: Spain - Top market: Argentina - Top market: Brazil ## Highlights - Milestone: Top market Mexico — 45% of fandom - Milestone: Authenticity-driven style icon bridging traditional Mexican culture with urban modernity. - Milestone: Viral-native artist resonating with younger global audiences across music and fashion. ## Frequently asked ### Who is Peso Pluma? Peso Pluma is a Hip-Hop / Rap from Mexico. ### How many fans does Peso Pluma have? Peso Pluma has approximately 23 million global fans, making them an Established tier artist on the Cultiq fandom index. ### What markets is Peso Pluma popular in? Peso Pluma's strongest markets are Mexico, United States, Colombia, out of 20 markets tracked on Cultiq. ### What genres does Peso Pluma perform? Peso Pluma performs Regional Mexican, Corridos Tumbados, Latin Trap, Hip-Hop, primarily within the Hip-Hop / Rap ecosystem. ## About Cultiq Cultiq is an entertainment intelligence AI — the workspace where brands, labels, agencies, and promoters run entertainment partnerships from brief to signed and live. Operated by WENOTIFT Inc (Delaware, USA). Directory index: https://www.cultiq.app/directory Site overview for models: https://www.cultiq.app/llms.txt This page is free to read with no account. The full intelligence layer — FitMatrix scoring, deal economics, and fee bands — requires authentication at https://www.cultiq.app/login and is intentionally absent from this file.