LeeHi
Lee Hi is a South Korean singer and songwriter known for her soulful vocals and R&B influences. She first gained prominence as the runner-up on the inaugural season of 'K-pop Star' in 2011.
LeeHi anchors strongest across Luxury Fashion, Beauty, Athleisure, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.
Read full analysisShow less
Lee Hi is a South Korean singer and songwriter known for her soulful vocals and R&B influences. She first gained prominence as the runner-up on the inaugural season of 'K-pop Star' in 2011. Her music resonates with a diverse audience, blending contemporary R&B with elements of soul and blues.
With a 4M-strong global fandom, its deepest reach in South Korea, positioning around soulful vocals and r&b influenced, LeeHi gives partners a defined audience to activate rather than broad, unfocused reach.
Key Takeaways
- Strongest in Luxury Fashion
- Projected from 45 comparable Korean Entertainment artists, adjusted for a 41% under-25 audience
- Soulful Vocals
- R&B Influenced
Lee Hi is a South Korean singer and songwriter known for her soulful vocals and R&B influences. She first gained prominence as the runner-up on the inaugural season of 'K-pop Star' in 2011. Her music resonates with a diverse audience, blending contemporary R&B with elements of soul and blues.
Get complete access to the data and insights labels, agencies and promoters use to place and close partnerships with confidence.
Frequently asked questions about LeeHi
Who is LeeHi?
LeeHi is a Soloist from South Korea, debuted in 2012.
How many fans does LeeHi have?
LeeHi has approximately 4 million global fans, making them a Rising tier artist on the Cultiq fandom index.
What markets is LeeHi popular in?
LeeHi's strongest markets are South Korea, Indonesia, Philippines, with significant audience reach across Asia.
More artists like LeeHi
All South Korea artists →See the intelligence behind this artist
Join the labels, agencies, and promoters using Cultiq to discover, evaluate, and place the right talent in the right partnerships.