How can we help?
Answers to common questions about Cultiq — accounts, FitMatrix scoring, requesting partnerships, and more.
Getting started
Accounts, setup, and your first search.
3 articlesFitMatrix & scoring
How fit scores are calculated.
3 articlesDeals & matches
Requesting, briefing, and tracking.
2 articlesAccount & billing
Plans, profiles, and access.
2 articlesCultiq is self-serve software for entertainment-partnership intelligence — discover artists, concerts, and IP, score them against your brand with FitMatrix, and request and track the deal. It is a tool you run yourself, not an agency.
Create a free account, fill in your brand profile (category, objective, target markets, budget), and run your first scored search. The profile is what FitMatrix scores options against.
No. Cultiq is the intelligence layer — software your team uses. It does the analyst legwork, but you run the scouting and make the call. It does not broker deals or replace your agency.
FitMatrix scores a partnership against your brand across eight weighted dimensions — Category Affinity, Audience Match, Market Coverage, Objective Alignment, Budget Fit, Deal Type, Platform Reach, and Risk Profile — and resolves them into one documented fit score.
Yes. Every score breaks down by dimension, and the methodology is published — so a recommendation is evidence you can show, not a black box.
Coverage centers on Korean, Chinese, Thai, and Japanese entertainment, with live concerts and drama/IP integrations across APAC markets.
Shortlist an option and submit a match request with deal type, target market, and budget. You can then track it from requested to signed in My Matches.
Campaign tracking and optimization features are in preview. The shipped flow today is discovery, FitMatrix scoring, the Cultiq Agent, and match requests.
Edit your profile from the dashboard settings. Changing your category, objective, markets, or budget updates how options score against your brand.
Reach the WENOTIFT team via the contact page or WhatsApp — links are at the bottom of this page.
Still need a hand?
The WENOTIFT team is happy to help — reach out and we’ll get back to you.