Cultiq
K-Pop Group

NINE.i

South Korea  ·  FirstOne Entertainment  ·  Debut 2022  ·  7 members
K-PopDance PopSynth PopTeen Pop

NINE. i represents a newer wave of K-Pop groups emphasizing artistic self-expression and a distinct sonic identity.

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Markets
Global
Primary: Japan, South Korea
Entertainment Market
South Korea
Genre
K-Pop, Dance Pop, Synth Pop
+ Teen Pop, Electropop
Mood
Energetic, Youthful, Dreamy
Brand Positioning
Artistic, Self Produced, Youth Culture
Active Since
2022 – Present
Partnership Relevance
Beauty & Lifestyle Partner

NINE.i anchors strongest across Beauty, Skincare, Luxury Fashion, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.

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NINE. i represents a newer wave of K-Pop groups emphasizing artistic self-expression and a distinct sonic identity. Their music often blends traditional K-Pop energy with alternative and rock influences, appealing to a youth audience that values creative depth and unique concepts.

With a 0.2M-strong global fandom, its deepest reach in Japan, positioning around artistic and self produced, NINE.i gives partners a defined audience to activate rather than broad, unfocused reach.

Key Takeaways

  • Strongest in Beauty
  • Female-majority audience — strong beauty & cosmetics fit
  • Artistic
  • Self Produced
Overview

NINE.i represents a newer wave of K-Pop groups emphasizing artistic self-expression and a distinct sonic identity. Their music often blends traditional K-Pop energy with alternative and rock influences, appealing to a youth audience that values creative depth and unique concepts. The group cultivates a connection with fans who appreciate their involvement in the production process and their introspective, sometimes edgy, thematic explorations, positioning them as an act for those seeking more than just mainstream pop.

Brand Fit Preview
Strongest fit categories
BeautySkincareLuxury FashionFragranceBeverages
Artistic
Self Produced
Youth Culture
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Audience Preview
Primary regions
East Asia
N. America
Southeast Asia
LATAM
Core audience
Gen Z – Millennials
Fandom composition
37% core fandom · 25% trend-driven · 38% casual
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Intelligence Preview
Brand Compatibility
65/100
Developing
Audience Strength
Building
of global fandom scale
Market Momentum
Steady
+1%
vs. last 3 months
Brand Safety
View Analysis
Monitored
Detailed scores, breakdowns, and AI recommendations are available in the dashboard.
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Recent Highlights
MilestoneTop market Japan — 12% of fandom
MilestonePrimary genre: K-Pop
MilestoneEmerging fourth-generation male act with authentic niche fandom engagement over mass-market scale.
PartnershipsNatural fit for streetwear, tech, and snack brands targeting cost-efficient youth market reach.

Frequently asked questions about NINE.i

Who is NINE.i?

NINE.i is a K-Pop Group from South Korea, formed in 2022 under FirstOne Entertainment.

How many fans does NINE.i have?

NINE.i has approximately 200K global fans, making them a Nano tier artist on the Cultiq fandom index.

What agency does NINE.i belong to?

NINE.i is under FirstOne Entertainment.

What markets is NINE.i popular in?

NINE.i's strongest markets are Japan, South Korea, United States, out of 18 markets tracked on Cultiq.

Who are the members of NINE.i?

NINE.i is composed of 7 members: Jewon, Eden, Minjun, Vahn, Vari, Taehun, Jiho.

What genres does NINE.i perform?

NINE.i performs K-Pop, Dance Pop, Synth Pop, Teen Pop, primarily within the K-Pop Group ecosystem.

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