Cultiq
Soloist

V

South Korea  ·  Debut 2013
K-PopR&BSoulPop

V, born Kim Tae-hyung on December 30, 1995, is a South Korean singer and songwriter known for his deep baritone voice and artistic sensibility. As a member of BTS, he has contributed to the group's success and has also pursued solo projects that showcase his versatility and emotional depth.

Create a free account to unlock full artist intelligence and save to your list.
Markets
Global
Primary: South Korea, United States
Entertainment Market
South Korea
Genre
K-Pop, R&B, Soul
+ Pop
Mood
Romantic, Dreamy, Introspective
Brand Positioning
Soulful Vocals, Artistic Aesthetic, Global Icon
Active Since
2013 – Present
Partnership Relevance
Fashion & Culture Anchor

V anchors strongest across Luxury Fashion, Beauty, Athleisure, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.

Read full analysisShow less

V, born Kim Tae-hyung on December 30, 1995, is a South Korean singer and songwriter known for his deep baritone voice and artistic sensibility. As a member of BTS, he has contributed to the group's success and has also pursued solo projects that showcase his versatility and emotional depth. His solo music blends pop, R&B, and jazz elements, reflecting his unique artistic identity.

With a 39M-strong global fandom, its deepest reach in South Korea, positioning around soulful vocals and artistic aesthetic, V gives partners a defined audience to activate rather than broad, unfocused reach.

Key Takeaways

  • Strongest in Luxury Fashion
  • Projected from 45 comparable Korean Entertainment artists, adjusted for a 39% under-25 audience
  • Soulful Vocals
  • Artistic Aesthetic
Overview

V, born Kim Tae-hyung on December 30, 1995, is a South Korean singer and songwriter known for his deep baritone voice and artistic sensibility. As a member of BTS, he has contributed to the group's success and has also pursued solo projects that showcase his versatility and emotional depth. His solo music blends pop, R&B, and jazz elements, reflecting his unique artistic identity.

Brand Fit Preview
Strongest fit categories
Luxury FashionBeautyAthleisureJewelrySkincareTech
Soulful Vocals
Artistic Aesthetic
Global Icon
Unlock 8-dimension FitMatrix and category scores
Audience Preview
Primary regions
East Asia
N. America
Southeast Asia
LATAM
Core audience
Millennials – Gen Z
Fandom composition
40% core fandom · 35% trend-driven · 25% casual
Unlock full demographics, market breakdown, and spending power
Intelligence Preview
Brand Compatibility
86/100
Strong
Audience Strength
High
of global fandom scale
Market Momentum
Tracking
measurement baseline accruing
Brand Safety
View Analysis
No active risk flags
Detailed scores, breakdowns, and AI recommendations are available in the dashboard.
UNLOCK FULL INTELLIGENCE

Get complete access to the data and insights labels, agencies and promoters use to place and close partnerships with confidence.

8-Dimension FitMatrix
Detailed audience & market insights
Brand safety & risk analysis
Partnership strategy & opportunities
Historical brand deals & performance
AI-powered recommendations
Create Free Account
Recent Highlights
MilestoneDebut 2013
SceneSoloist · South Korea
Fandom39M modeled global fandom

Frequently asked questions about V

Who is V?

V is a Soloist from South Korea, debuted in 2013.

How many fans does V have?

V has approximately 39 million global fans, making them a Established tier artist on the Cultiq fandom index.

What markets is V popular in?

V's strongest markets are South Korea, United States, Japan, with significant audience reach across Asia.

See the intelligence behind this artist

Join the labels, agencies, and promoters using Cultiq to discover, evaluate, and place the right talent in the right partnerships.