Cultiq
K-Pop Group

GreatGuys

South Korea  ·  DNA Entertainment  ·  Debut 2017  ·  9 members
K-PopDance PopSynth PopR&B

GreatGuys embodies the dedication and polished artistry characteristic of K-Pop's vibrant landscape, appealing to fans who appreciate synchronized performances and a strong visual concept. Their identity often revolves around a mature yet dynamic energy, cultivating a loyal following drawn to their consistent output and engaging stage presence.

Create a free account to unlock full artist intelligence and save to your list.
Markets
Global
Primary: South Korea, Japan
Entertainment Market
South Korea
Genre
K-Pop, Dance Pop, Synth Pop
+ R&B, Ballad
Mood
Energetic, Confident, Dynamic
Brand Positioning
Performance Oriented, Synchronized Choreography, Dedicated Fandom
Active Since
2017 – Present
Partnership Relevance
Beauty & Lifestyle Partner

GreatGuys anchors strongest across Beauty, Skincare, Luxury Fashion, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.

Read full analysisShow less

GreatGuys embodies the dedication and polished artistry characteristic of K-Pop's vibrant landscape, appealing to fans who appreciate synchronized performances and a strong visual concept. Their identity often revolves around a mature yet dynamic energy, cultivating a loyal following drawn to their consistent output and engaging stage presence. They occupy a space within the genre that emphasizes connection with a dedicated fanbase, rather than broad mainstream appeal, contributing to the rich diversity of the K-Pop ecosystem.

With a 0.1M-strong global fandom, its deepest reach in South Korea, positioning around performance oriented and synchronized choreography, GreatGuys gives partners a defined audience to activate rather than broad, unfocused reach.

Key Takeaways

  • Strongest in Beauty
  • Female-majority audience — strong beauty & cosmetics fit
  • Performance Oriented
  • Synchronized Choreography
Overview

GreatGuys embodies the dedication and polished artistry characteristic of K-Pop's vibrant landscape, appealing to fans who appreciate synchronized performances and a strong visual concept. Their identity often revolves around a mature yet dynamic energy, cultivating a loyal following drawn to their consistent output and engaging stage presence. They occupy a space within the genre that emphasizes connection with a dedicated fanbase, rather than broad mainstream appeal, contributing to the rich diversity of the K-Pop ecosystem.

Brand Fit Preview
Strongest fit categories
BeautySkincareLuxury FashionFragranceBeverages
Performance Oriented
Synchronized Choreography
Dedicated Fandom
Unlock 8-dimension FitMatrix and category scores
Audience Preview
Primary regions
East Asia
Southeast Asia
N. America
LATAM
Core audience
Gen Z – Millennials
Fandom composition
37% core fandom · 19% trend-driven · 44% casual
Unlock full demographics, market breakdown, and spending power
Intelligence Preview
Brand Compatibility
66/100
Developing
Audience Strength
Building
of global fandom scale
Market Momentum
Declining
-4%
vs. last 3 months
Brand Safety
View Analysis
No active risk flags
Detailed scores, breakdowns, and AI recommendations are available in the dashboard.
UNLOCK FULL INTELLIGENCE

Get complete access to the data and insights labels, agencies and promoters use to place and close partnerships with confidence.

8-Dimension FitMatrix
Detailed audience & market insights
Brand safety & risk analysis
Partnership strategy & opportunities
Historical brand deals & performance
AI-powered recommendations
Create Free Account
Recent Highlights
On tour2024 GreatGuys LIVE in JAPAN Challenge
AwardAsia Model Awards — Rookie of the Year Award2018
AwardAsia Top Awards — Rising Star Boy Band2023
Release4th Digital Single album : CHANGE

Frequently asked questions about GreatGuys

Who is GreatGuys?

GreatGuys is a K-Pop Group from South Korea, formed in 2017 under DNA Entertainment.

How many fans does GreatGuys have?

GreatGuys has approximately 0.1 million global fans, making them a Nano tier artist on the Cultiq fandom index.

What agency does GreatGuys belong to?

GreatGuys is under DNA Entertainment, a South Korea entertainment company.

What markets is GreatGuys popular in?

GreatGuys's strongest markets are South Korea, Japan, Indonesia, with significant audience reach across Asia.

Who are the members of GreatGuys?

GreatGuys is composed of 9 members: Jae I, Horyeong, Haneul, Daun, Donghwi, Dongin, Hwalchan, Uiyeon, Baekgyeol.

See the intelligence behind this artist

Join the labels, agencies, and promoters using Cultiq to discover, evaluate, and place the right talent in the right partnerships.