mimiirose
mimiirose is a k-pop group from South Korea under Pocket7 Entertainment, active since 2022.
mimiirose anchors strongest across Beauty, Skincare, Luxury Fashion, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.
Read full analysisShow less
mimiirose is a Seoul-based K-Pop group under Pocket7 Entertainment that debuted in 2022 as the first girl group of their original agency, YES IM Entertainment, building an emerging and enthusiastic fandom around signature tracks "Rose," "FLIRTING," and "Lululu. " The group expanded its lineup in 2024 with members Anna and Ye Rin, releasing the "Reebon" single album and demonstrating active artistic development. With over 20K physical records sold across their career, their core audience is concentrated in South Korea, Japan, Indonesia, and the Philippines.
With a 0.2M-strong global fandom, its deepest reach in South Korea, mimiirose gives partners a defined audience to activate rather than broad, unfocused reach.
Key Takeaways
- Strongest in Beauty
- Female-majority audience — strong beauty & cosmetics fit
- 0.2M global fandom
mimiirose is a Seoul-based K-Pop group under Pocket7 Entertainment that debuted in 2022 as the first girl group of their original agency, YES IM Entertainment, building an emerging and enthusiastic fandom around signature tracks "Rose," "FLIRTING," and "Lululu." The group expanded its lineup in 2024 with members Anna and Ye Rin, releasing the "Reebon" single album and demonstrating active artistic development. With over 20K physical records sold across their career, their core audience is concentrated in South Korea, Japan, Indonesia, and the Philippines. As Emerging K-Pop Narrators with a growing Southeast Asian footprint, mimiirose aligns naturally with Beauty and Skincare, Streetwear and Apparel, Food and Beverage, and Mobile Accessories brands seeking early-mover positioning in the K-Pop fandom space.
Get complete access to the data and insights labels, agencies and promoters use to place and close partnerships with confidence.
See the intelligence behind this artist
Join the labels, agencies, and promoters using Cultiq to discover, evaluate, and place the right talent in the right partnerships.