Cultiq
K-Pop Group

CLASS:y

South Korea  ·  K-Tigers Entertainment  ·  Debut 2022  ·  7 members
K-PopDance PopTeen PopElectropop

CLASS:y emerged from a competitive survival show, imbuing their identity with a narrative of hard-earned success and exceptional talent. Their sound blends vibrant pop with powerful vocal and dance performances, appealing to a youthful audience drawn to their confident and energetic stage presence.

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Markets
Global
Primary: South Korea, Japan
Entertainment Market
South Korea
Genre
K-Pop, Dance Pop, Teen Pop
+ Electropop, Bubblegum Pop
Mood
Energetic, Confident, Playful
Brand Positioning
K Pop Girl Group, Performance Oriented, Youthful Energy
Active Since
2022 – Present
Partnership Relevance
Beauty & Lifestyle Partner

CLASS:y anchors strongest across Beauty, Skincare, Luxury Fashion, with a partnership profile built for reach and credibility in those categories. It is a weaker fit for value, discount, or family-utility categories, where the positioning pulls the other way.

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CLASS:y emerged from a competitive survival show, imbuing their identity with a narrative of hard-earned success and exceptional talent. Their sound blends vibrant pop with powerful vocal and dance performances, appealing to a youthful audience drawn to their confident and energetic stage presence. They represent a new generation of K-Pop artists, embodying ambition and a fresh, dynamic appeal within the global music scene.

With a 0.3M-strong global fandom, its deepest reach in South Korea, positioning around k pop girl group and performance oriented, CLASS:y gives partners a defined audience to activate rather than broad, unfocused reach.

Key Takeaways

  • Strongest in Beauty
  • Female-majority audience — strong beauty & cosmetics fit
  • K Pop Girl Group
  • Performance Oriented
Overview

CLASS:y emerged from a competitive survival show, imbuing their identity with a narrative of hard-earned success and exceptional talent. Their sound blends vibrant pop with powerful vocal and dance performances, appealing to a youthful audience drawn to their confident and energetic stage presence. They represent a new generation of K-Pop artists, embodying ambition and a fresh, dynamic appeal within the global music scene.

Brand Fit Preview
Strongest fit categories
BeautySkincareLuxury FashionFragranceBeverages
K Pop Girl Group
Performance Oriented
Youthful Energy
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Audience Preview
Primary regions
East Asia
Southeast Asia
N. America
LATAM
Core audience
Gen Z – Millennials
Fandom composition
37% core fandom · 25% trend-driven · 38% casual
Unlock full demographics, market breakdown, and spending power
Intelligence Preview
Brand Compatibility
66/100
Developing
Audience Strength
Building
of global fandom scale
Market Momentum
Rising
+6%
vs. last 3 months
Brand Safety
View Analysis
No active risk flags
Detailed scores, breakdowns, and AI recommendations are available in the dashboard.
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8-Dimension FitMatrix
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Recent Highlights
On tourROLL CALL
AwardAsia Model Awards — Rookie of the Year (Singer Category)2022
AwardKorea Grand Music Awards — Photogenic Award2024
ReleaseLOVE XX

Frequently asked questions about CLASS:y

Who is CLASS:y?

CLASS:y is a K-Pop Group from South Korea, formed in 2022 under K-Tigers Entertainment.

How many fans does CLASS:y have?

CLASS:y has approximately 0.3 million global fans, making them a Nano tier artist on the Cultiq fandom index.

What agency does CLASS:y belong to?

CLASS:y is under K-Tigers Entertainment, a South Korea entertainment company.

What markets is CLASS:y popular in?

CLASS:y's strongest markets are South Korea, Japan, Indonesia, with significant audience reach across Asia.

Who are the members of CLASS:y?

CLASS:y is composed of 7 members: Hyungseo, Chaewon, Hyeju, Riwon, Jimin, Boeun, Seonyou.

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